Mastering Digital Marketing is the ideal guide for you if you are just about to bring your business into the digital age. The book explains the effectiveness of marketing your business online and covers all aspects of the perfect digital marketing strategy.
This book explains how we did it, and how you can do it too.
- How to bring your business into the digital age easily and effectively. You will also gain a deeper insight into why marketing your business online is essential to your success.
- How to identify your target audience, build trust, the power of testimonials, establishing credibility, building relationships, and how to write the perfect call-to-action.
- How to view your business in a different way. The tips in the book will enable you to elevate your brand to where you want it to be.
- How to develop the perfect online marketing strategy. You will become adept at combining your traditional marketing strategy with your new online strategy for fantastic results.
Michael is a brilliant social media strategist, is highly creative, and has helped me in my business tremendously.Author of "Rethinking Sales"
To succeed in the 21st century, it is all about marketing your business online! Michael's years of consulting have made him the pro of communicating the practical 'how to.'Accessibility Evangelist at Google
Michael is very knowledgeable on how to build an internet following using a wide range of digital marketing strategies.Business Development Strategist
Talk about a 'go to' guide! This is it. Smart, insightful, based on the real world.Director, Marketing Communications
Sound and effective insights and recommendations.Marketing/Business Development